1. User Experience (UX) & User Intent: Prioritize UX: Search engines will continue to favor websites that offer a positive user experience, including fast loading speeds, mobile responsiveness, and intuitive…
In 2025, Google Search has transformed far beyond its origins as a simple keyword-based search engine. Today, it serves as an intelligent, context-aware assistant that delivers personalized, predictive, and multimodal…
Overview of Google’s AI integration into search (e.g., Search Generative Experience) How AI is impacting traditional keyword-based SEO Strategies for optimizing content for AI-driven SERPs (search engine results pages) The…